Conversion & Landing Pages
Turn the traffic you already have into revenue.
Doubling your conversion rate does the same for your revenue as doubling your ad budget — at a fraction of the cost. We design fast landing pages and run disciplined experiments that remove friction between a click and a sale.
Sound familiar?
- Visitors arrive from ads and leave without taking action.
- Your landing pages are slow, cluttered or confusing on mobile.
- Changes to your site are made on opinion, not evidence.
- Checkout or sign-up drop-off is costing you sales.
What's included
Our conversion & landing pages service, end to end.
Conversion audit
Analytics review, heatmaps and session recordings to see exactly where and why visitors drop off.
Landing page design & build
Fast, mobile-first pages with clear messaging, strong proof and a single, obvious next step.
A/B and multivariate testing
Structured experiments on headlines, offers, layouts and forms — measured to statistical confidence.
Funnel optimisation
From first click to checkout or booked call, we streamline every step that stands between a visitor and a sale.
Copywriting that converts
Benefit-led copy that speaks to buyer objections and gives people a reason to act now.
Speed & UX improvements
Faster load times and cleaner journeys, because every extra second costs conversions.
How it works
A clear process, measured every step.
- 01
Research
Data, recordings and customer feedback reveal friction.
- 02
Hypothesise
Prioritise test ideas by impact and effort.
- 03
Test
Launch experiments and measure them properly.
- 04
Roll out
Ship the winners and feed learnings into the next round.
Why iDigify
With 12+ years in growth and 27+ brands supported, we have managed ₦2bn+ in marketing budget and delivered up to 10× ROAS. We don't sell activity — we tie every piece of work to the numbers that matter to your business.
Ideal for
- Brands running paid ads
- E-commerce checkouts
- SaaS & app sign-ups
- Lead-gen funnels
Platforms we work with
- GA4
- Hotjar
- Microsoft Clarity
- VWO
- Figma
- Webflow
Conversion & Landing Pages FAQs
How much traffic do I need for A/B testing?
Reliable tests need a reasonable volume of conversions. With lower traffic we focus on research-led improvements and larger changes that show clear impact.
Can you build landing pages for our ads?
Yes. We design and build dedicated landing pages matched to each campaign, which usually lowers cost per lead straight away.
Will you redesign our whole website?
Only if the data says it is needed. Usually targeted improvements on key pages deliver results faster and with less risk.
How do you measure success?
By conversion rate, cost per acquisition and revenue per visitor — tracked in your analytics so you can see the impact yourself.